Huawei shocks Samsung, tops global smartphone market against all odds

Last updated: July 30th, 2020 at thirteen:23 UTC+01:00

Add together "a miraculous Huawei resurrection at Samsung'due south expense" to the list of things industry watchers weren't expecting to see in 2020. New market place data suggests Huawei at the very least pulled level with Samsung in terms of global smartphone shipments in the second quarter of the year. It probable even surpassed information technology, seizing the title of the world'south largest handset manufacturer for the start time e'er. More specifically, Huawei is estimated to have shipped 55.viii meg smartphones from April to June, toppling Samsung by over two million units.

While this shift in market dynamics isn't expected to terminal, it also wasn't predictable to materialize in the outset identify, at least not to this degree. Peculiarly when you realize Huawei's latest achievement can largely be attributed to the ongoing coronavirus pandemic.

Huawei'south fortunes are just cheers to its home country of China

Don't forget Huawei nevertheless has a giant target on its dorsum, courtesy of the U.S. Samsung actually stands to heavily profit from Washington'southward continued sanctions on Huawei, but given how Prc was the showtime to end upwardly in this COVID-19 mess, it'south also the first to experience some short-term recovery effects in betwixt outbreaks, Canalys analysts explicate. That is, Huawei's Q2 insurgence seems to be fueled by China's overall nationwide rebound from its final coronavirus crisis, and Samsung should get through a similar event cycle.

Which isn't to say Samsung tin exist happy with this news, especially as Huawei'southward Q2 2020 performance is still below its 2019 levels. Making matters even worse is the fact that an almost identical phenomenon occurred last month, with the only deviation being that it affected the smartwatch market. Naturally, both milestones primarily underline the sheer size of China instead of some specific concern ingenuity on Huawei'southward role. After all, with TSMC being set to end all shipments to Huawei this September, the company might just take to throw in the towel or try its luck with selling heavily outdated smartphones moving frontwards.

Source: https://www.sammobile.com/news/huawei-shock-samsung-win-smartphone-shipments-q2-2020

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